and 46.4% of total time on site globally. However, desktop devices remain very important, as they drove 53.3% of total time on site in the U.S. Desktops drove 28.9% of visits, while 3.1% of visitors came from tablets. Globally, 68.1% of all website visits in 2020 came from mobile devices-an increase from 63.3% in 2019. Desktops were responsible for 35.7% of all visits in 2020, and tablets drove the remaining 3.3% of visitors. Mobile devices drove 61% of visits to U.S. The data in this study was pulled from Google Analytics’ Benchmarking feature, which provides aggregated industry data from companies that share their data. In this year’s study, we compare 20 traffic patterns in the U.S. This study is a comprehensive review of mobile versus desktop usage on the web.
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